Privacy Policy
Last updated:
1. Introduction
HR Electronics OÜ, trading as Aivoma ("we", "our", or "us") is committed to protecting your privacy and personal data. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website aivoma.com, use our services, or communicate with us.
We comply with the General Data Protection Regulation (GDPR) and Estonian data protection laws. By using our services, you consent to the data practices described in this policy.
2. Data Controller
Company Name: HR Electronics OÜ
Trading As: Aivoma
Registration Number: 14508257
Address: Harju maakond, Tallinn, Kesklinna linnaosa, Pärnu mnt 158, 11317, Estonia
Contact: privacy@aivoma.com
3. Information We Collect
3.1 Information You Provide
We collect information that you voluntarily provide when you:
- Fill out contact forms or request quotes
- Subscribe to our newsletter or marketing communications
- Create an account or use our services
- Communicate with us via email, phone, or social media
This may include: name, email address, phone number, company name, job title, and any other information you choose to provide.
3.2 Automatically Collected Information
When you visit our website, we may automatically collect:
- Technical Data: IP address, browser type and version, operating system, device information
- Usage Data: Pages visited, time spent on pages, links clicked, referral source
- Cookie Data: Information from cookies and similar tracking technologies (see Cookie Policy below)
4. How We Use Your Information
We process your personal data only when we have a lawful basis. We use your information for the following purposes:
4.1 Service Delivery (Contractual Necessity)
To provide, maintain, and improve our services; process transactions; and communicate about your projects.
4.2 Communication (Legitimate Interest)
To respond to inquiries, provide customer support, and send important updates about our services.
4.3 Marketing (Consent)
To send promotional emails, newsletters, and other marketing communications (only with your explicit consent).
4.4 Analytics (Legitimate Interest)
To analyze website usage, improve user experience, and optimize our services.
4.5 Legal Compliance (Legal Obligation)
To comply with legal obligations, resolve disputes, and enforce our agreements.
5. Data Sharing
We do not sell, rent, or trade your personal information. We may share your data with:
- Service Providers: Third-party vendors who help us operate our business (hosting, analytics, email services) - all bound by data protection agreements
- Legal Requirements: Law enforcement or regulatory authorities when required by law
- Business Transfers: In connection with a merger, acquisition, or sale of assets (with prior notice)
6. International Data Transfers
Our servers are located in the European Union. If we transfer your data outside the EU/EEA, we ensure appropriate safeguards are in place, such as Standard Contractual Clauses (SCCs) or adequacy decisions approved by the European Commission.
7. Data Retention
We retain your personal data only as long as necessary for the purposes outlined in this policy or as required by law:
- Customer Data: Duration of business relationship + 7 years (for accounting/legal purposes)
- Marketing Data: Until you unsubscribe or request deletion
- Website Analytics: 26 months
- Cookies: See Cookie Policy below
8. Your Rights Under GDPR
You have the following rights regarding your personal data:
Right to Access
Request a copy of the personal data we hold about you.
Right to Rectification
Request correction of inaccurate or incomplete data.
Right to Erasure ("Right to be Forgotten")
Request deletion of your personal data (subject to legal obligations).
Right to Restrict Processing
Request limitation of how we process your data.
Right to Data Portability
Receive your data in a structured, machine-readable format.
Right to Object
Object to processing based on legitimate interests or direct marketing.
Right to Withdraw Consent
Withdraw consent at any time (where processing is based on consent).
To exercise these rights, contact us at privacy@aivoma.com. We will respond within 30 days.
9. Cookie Policy
We use cookies and similar tracking technologies to improve your browsing experience. You can manage cookie preferences through our cookie consent banner.
Types of Cookies:
- Necessary Cookies: Essential for website functionality (cannot be disabled)
- Analytics Cookies: Help us understand how visitors use our site
- Marketing Cookies: Track visitors across websites for advertising purposes
10. Data Security
We implement appropriate technical and organizational measures to protect your personal data, including encryption, access controls, and regular security audits. However, no method of transmission over the internet is 100% secure, and we cannot guarantee absolute security.
11. Children's Privacy
Our services are not directed to individuals under 16 years of age. We do not knowingly collect personal data from children. If you believe we have collected data from a child, please contact us immediately.
12. Changes to This Policy
We may update this Privacy Policy periodically. Changes will be posted on this page with an updated "Last Updated" date. Significant changes will be communicated via email or website notice.
13. Contact & Complaints
For privacy-related questions, data access requests, or complaints, contact:
Email: privacy@aivoma.com
Mail: HR Electronics OÜ, Privacy Team, Pärnu mnt 158, 11317 Tallinn, Estonia
You also have the right to lodge a complaint with the Estonian Data Protection Inspectorate (Andmekaitse Inspektsioon) at www.aki.ee.
This Privacy Policy complies with GDPR (EU) 2016/679 and Estonian Personal Data Protection Act. For more information, visit our Terms of Service or Legal Notice.